SEO web content development

Whether you’re in the process of redeveloping your current website or starting fresh with a new one, I can increase your online visibility by writing search engine friendly web content that is both attractive to web crawlers and engages your audience.

what is search engine friendly web content?

A good foundation for any marketing and SEO strategy begins with website content. To be successful, the content on your website must incorporate:

• Relevant copy that speaks directly to your audience
• Keywords (and keyword phrases) related to your product or service, that attract web crawlers

You communicate to your customers through your website; SEO improves that communication.

what is SEO?

SEO (search engine optimization) is an evolutionary process designed to increase your website’s organic (or natural) rankings on the search engine results page. Many factors contribute to the formula (or algorithm) used by search engines to determine placement.

• Quality web content
• Keyword rich web copy and page elements
• Quality links
• Social media (social networking, blogs, user-generated content)

Success is found when these factors align with the search phrase to provide the user with relevant results ultimately increasing your online visibility.

So take a look at the content on your website and ask yourself the following questions:

• Does the copy incorporate key phrases users might search on to find my product?
• Does the language speak directly to my audience?
• Am I getting good quality leads from my site?
• Am I being found in the search engines?

If not, contact me today for a free quote. Katrina@KatrinaGibson.com